I began leading SOMOS' annual Back-to-School Health initiative campaign. The campaign included community health fairs in which SOMOS network providers conducted health screenings for children. An online hub was created on the SOMOS website so parents could find all the information needed for a successful school year. From finding a primary care physician to the NYC Department of Education's school supplies lists, annual physical forms, etc. This campaign was implemented in three languages: English, Spanish, and Chinese.

The campaign was designed to educate parents on the importance of their children's health beyond their annual check up.  i.e. maintaining their children's vaccination schedule, healthy eating habits, fitness, and sleep routines.